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How heavy is my brochure?
An important consideration when printing a brochure or leaflet for mailing will be its weight. If you are not using a mailing house and are handling the postage yourselves, here is a quick reference guide to calculate the weight of your final printed item.
The tables show five popular weights of paper and the total number of pages (not the number of sheets) for example an A4 sheet folded in half will have 4 pages. It assumes that booklets will be stapled, for a perfect binding add an extra 2 to 3g.
NEW! - Click here to use our Brochure Weight Calculator
The weights below are rounded to the nearest gram and are intended as a rough guide for posting one or two items.
A5 Stapled brochure
| 4p | 8p | 12p | 16p | 24p | 32p | 36p | |
|---|---|---|---|---|---|---|---|
| 80gsm | 5g | 10g | 15g | 20g | 30g | 40g | 45g |
| 100gsm | 6g | 12g | 19g | 25g | 37g | 50g | 56g |
| 120gsm | 7.5g | 15g | 23g | 30g | 45g | 60g | 67g |
| 170gsm | 11g | 16g | 32g | 42g | 63g | 85g | 95g |
| 250gsm | 16g | 31g | 47g | 62g | 93g | 127g | 140g |
A4 Stapled brochure
| 4p | 8p | 12p | 16p | 24p | 32p | 36p | |
|---|---|---|---|---|---|---|---|
| 80gsm | 10g | 20g | 30g | 40g | 60g | 80g | 90g |
| 100gsm | 12.5g | 25g | 38g | 50g | 75g | 100g | 112g |
| 120gsm | 15g | 30g | 45g | 60g | 90g | 120g | 154g |
| 170gsm | 21g | 42g | 64g | 85g | 127g | 170g | 191g |
| 250gsm | 31g | 63g | 94g | 125g | 187g | 250g | 281g |
DL Folded or Stapled leaflet
| 4p | 6p | 8p | 12p | 16p | 24p | |
|---|---|---|---|---|---|---|
| 80gsm | 4g | 5g | 7g | 11g | 14g | 22g |
| 100gsm | 5g | 7g | 9g | 13g | 18g | 26g |
| 120gsm | 5g | 8g | 11g | 16g | 22g | 32g |
| 170gsm | 8g | 11g | 15g | 23g | 30g | 56g |
| 250gsm | 11g | 17g | 22g | 33g | 44g | 66g |
What is the weight of my envelope?
The weight of an envelope will vary depending type of envelope and the paper stock being used. As a rough guide, we have shown below the weight for a standard envelope without a gusset.
If you are using ready-made envelopes then ask your supplier for a weight, if you are having overprinted envelopes, or custom printed envelopes made to your requirements, then check with your printer.
Standard envelope (no gusset)
| DL (110x120mm) | C5 (162x229mm) | C4 (229x324mm) | |
|---|---|---|---|
| 80gsm | 3g | 8g | 15g |
| 100gsm | 4g | 10g | 18g |
| 120gsm | 5g | 12g | 22g |
| 170gsm | 7g | 18g | 31g |
What is the thickness of my brochure?
The thickness of a brochure not only depends on the weight of the paper but its bulk, as the same weight can have a different thickness. So you must know what paper stock you are using to calculate its thickness.
NEW! - Click here to use our Spine Width Calculator
Your printer will be able to advise you on the best paper for your requirements and budget and should be able to supply you with the thickness and weight based on this material.
If you would like Swallowtail Print to quote for a printed brochures or for bespoke printed envelopes then contact our sale team on 01603 868862.