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Latest News

Merry Christmas and Happy New Year from everyone at Swallowtail Print

Merry Christmas and Happy New Year from everyone at Swallowtail Print

Posted 21st December 2017

With Christmas just days away, we thought now would be the perfect time to thank all our customers and wish you a Merry Christmas and very Happy New Year.

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How much does it cost to print a magazine?

How much does it cost to print a magazine?

Posted 17th December 2017

Thanks to the popularity of magazine printing, we’re often asked about the cost of a magazine print run.

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Creating a brochure with tabbed pages

Creating a brochure with tabbed pages

Posted 12th December 2017

If you are looking for something different for your next brochure, then adding tabs is a simple and useful way to add colour, impact and aid navigation.

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The Benefits of a Laminated Cover

The Benefits of a Laminated Cover

Posted 20th November 2017

Lamination is often used for softcover books to help protect and enhance the design. It’s a simple and affordable technique that can help improve the handling and durability.

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Digital or offset litho printing - what's the difference?

Digital or offset litho printing - what's the difference?

Posted 10th November 2017

If you’re having flyers, brochures, books or posters printed, there’s a good chance they’ll be created using either digital or offset litho printing presses. We look at their respective benefits.

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Using printed leaflets as an effective marketing tool

Using printed leaflets as an effective marketing tool

Posted 31st October 2017

Affordable, concise and effective, a leaflet can be an incredibly powerful marketing tool. Leaflets can help you to grab your audience’s attention and really get them interested.

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Brochure printing and marketing - the AIDA marketing model

Brochure printing and marketing - the AIDA marketing model

Posted 21st October 2017

The acronym AIDA stands for Attention, Interest, Desire and Action. Utilising this tried and tested model can help you to create compelling and persuasive brochures and allow you to make your next marketing campaign a real success.

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Effective brochure design tips

Effective brochure design tips

Posted 16th October 2017

A well designed and well printed brochure can be an excellent promotional tool. Helping to introduce your company to a new client base or keep existing customers updated on your special offers. To ensure you get your brochure spot on, these are our top design tips.

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